Client: The Kennel, Peg Parnevik
Type of company: Music publishing, production and management company based in Sweden
My responsibilities: Creating the visual style for the artist, designing the cover art, logo and graphics.
Final deliverables: Three cover artworks for the releases: "Loafers", "Buab", "Good bye boy". Proposal artwork for 27 sorries. Logo, Graphics for social media and merchandise.
This is a freelance project in collaboration with the music production company The Kennel Recordings & . The aim for the project was to create graphics, cover artworks and a logo for the Swedish artist Peg Parneviks upcoming releases on Spotify. The graphics created for the artworks were also being used for advertising, promotion and merchandise.
Peg Parneviks sound is catchy and colorful, sassy and empowering, and almost always with a touch of humor. This was also the style and feeling that she wanted her cover artworks to have. All of the artworks have their own story, which connects to Peg Parneviks lyrics of each song.
